About Me

My journey in growth marketing

Hey there! I'm a marketing engineer, working as head of growth in an EdTech company in Brazil. I'm obsessed in being part of building growth engines.

My journey started in a different way: moving from Brazil to Utah at 18, barely speaking English (it was tough, but I made it).

Back home, I pivoted from Environmental Engineering to Communications. It was the best decision ever. It finally clicked.

I learned the fundamentals of digital marketing, media buying, inbound, product marketing, SEO, etc... Always learning something new about growth mechanics.

I spent years feeling frustrated watching marketing and engineering teams completely misunderstand each other...

Working as a Marketing Engineer in a YC company completely shifted my mind. I discovered I could do so much more than traditional marketing.

I love helping ship amazing products that actually solve problems that people care about and make them happy.

What's next? Honestly, no clue, but that's the fun part. 🧙‍♂️